» National Marketing Email Unsubscribe Day September 1st on Labor Day

Get your life back (and time) from your inbox. Unsubscribe from email newsletters and marketing messages on Labor Day September 1st.

I am proposing that everyone take (an hour or so of) time on Labor Day to clean out your overloaded email boxes and unsubscribe to the emails you always delete or file to read and never come back to. If you have not read it in a month or longer or you delete the email newsletter or marketing messages every time you see them, just scroll down to the end of the email window and click theunsubscribe link.

I think that everyone has the best intentions when they subscribe to email newsletters and marketing messages. I have subscribedto a lot of them over the years and only this week did I finally get to my breaking point when hundreds of messages were commonplace after only a few days away from the computer. Most were from companies I had purchased things from in the past, social networking sites that send you an email every time something happens, blogs which send updates via feedblitz and news sites that send news and links as they happen. Oh and the ubiquitous google alert on anything I was a fan of or working on at that moment. There were also some marketing newsletters from publications that write about the industry that I work in but as time has gone on some were relevant and others, not so much. Sometimes you also have to subscribe to and email newsletter in order try it and see what info they send. If you get all kinds of stuff that isn’t helpful, it’s time to unsubscribe.

I am guessing I unsubscribed to around 100 email newsletters. Everything from travel sites with airfare updates to flights to Paris to the Anthropologie and Nordstrom sale newsletters. (I’m sad to see those go but I never buy anything there, too expensive) I aim to take back the 3-4 hours a week it took to weed through all these alerts and updates on everything from celebrity news to Chicago entertainment options. I still get some alerts and some emails I am actually using but we will see if I can weed it out further and regain another hour of my week back.

If you think about it, you only have so much free time after work and why would you want to be mildly entertained by marketing messages when you could be out living your life? Or writing your own email messages to real live humans.

   

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